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Senior Marketing Analyst
Agoda
Posted
2 days ago

Greater Lucknow Area

Onsite

INR 60K

Mid Level

Full Time

Job Categories

Marketing Analytics Research Data Management

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Sema Summary

Agoda is seeking a Senior Marketing Analyst to join their team in Greater Lucknow Area. The role involves analyzing market data and evaluating brand performance to formulate marketing strategies. Candidates should have a strong analytical background and experience in marketing analytics. The position offers opportunities for professional growth and development within a dynamic company.

About Company

Agoda is a leading online travel agency specializing in hotel and accommodation bookings. The company is known for providing excellent customer service and leveraging technology to enhance the travel experience.

Core Requirements

Bachelor's degree in Marketing or related field
Proven experience in marketing analytics
Strong analytical and quantitative skills
Ability to work with data visualization tools
Excellent communication skills

Responsibilities

Analyze market trends and brand performance
Develop marketing strategies based on data insights
Collaborate with cross-functional teams
Prepare regular reports on marketing performance
Conduct competitive analysis
Provide recommendations for improvement
Monitor KPIs and optimize campaigns

Must Have skills

Data analysisMarket researchStatistical toolsCommunicationData visualization

Nice To Have Skills

SQLGoogle AnalyticsProject managementCreative thinkingPresentation skills

Tools Knowledge Requried

ExcelTableauGoogle AnalyticsSPSSPower BI

Job Keywords

Marketing AnalystData AnalysisBrand StrategyMarket TrendsKPI Monitoring

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