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Marketing Manager
Informa TechTarget
Posted
3 weeks ago

George Town, Penang, Malaysia

Remote

MYR 8K

Mid Level

Full Time

Job Categories

Marketing Management B2B Digital Content

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Sema Summary

The Marketing Manager will lead strategic campaign activities to support revenue growth at Informa TechTarget. This role involves creating compelling content and engaging audiences across various integrated tech sectors.

About Company

Informa TechTarget connects technology buyers and sellers, providing data-driven services that enhance growth and ROI. With a strong presence in the B2B technology space, they leverage extensive audience insights to deliver impactful marketing solutions.

Core Requirements

Bachelor’s degree in marketing or related field
Experience in B2B marketing campaigns
Understanding of digital marketing and content strategies
Budget management experience
Strong analytical skills

Responsibilities

Develop and execute marketing campaigns aligned with business goals.
Manage integrated marketing and lead generation campaigns.
Create insight-based campaigns showcasing expertise.
Oversee content development for marketing initiatives.
Ensure consistent branding across all materials.
Analyze campaign performance and optimize strategies.
Manage marketing budgets for various projects.

Benifits

Annual leave
Birthday leave
Volunteer days
Private medical cover
Wellbeing support

Must Have skills

Digital marketingContent creationData analysisProject managementCommunication skills

Job Keywords

Marketing ManagerB2B MarketingCampaign ManagementContent MarketingLead Generation

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