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Betagro Group

Marketing Manager

Betagro Group

Posted

last week

Bangkok, Bangkok City, Thailand

Onsite

THB 80K

Mid Level

Full Time

Match

Skills

Experience

Industry

Sema

Sema Summary

The Marketing Manager will own brand performance and develop strategic marketing campaigns. The role requires close collaboration with teams to optimize media plans and track performance metrics.

About Company

Betagro Group is a leading agro-industrial and food company in Thailand, specializing in the production and sale of animal feed, pharmaceuticals, and food products.

Core Requirements

  • Master's degree in Business Administration or related field
  • 8+ years of marketing experience in FMCG
  • Extensive knowledge of marketing analytics
  • Understanding of pet food market insights
  • Experience in media planning and execution

Responsibilities

  • Develop annual brand strategy and media plans
  • Conduct market research and gather insights
  • Lead product innovations and launch plans
  • Manage brand budget and performance metrics
  • Work with digital teams for media optimization
  • Create and evaluate annual communication plans
  • Collaborate with sales and supply chain partners

Must Have skills

Strategic thinkingAnalytical skillsLeadershipExcellent communicationTeamwork

Job Keywords

Marketing ManagerFMCGBrand StrategyMedia PlanningConsumer Insights

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