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Kotak Mahindra Bank

Digital Marketing Manager

Kotak Mahindra Bank

Posted

last week

Mumbai, Maharashtra, India

Onsite

INR 80K

Mid Level

Full Time

Match

Skills

Experience

Industry

Sema

Sema Summary

The Digital Marketing Manager will oversee digital marketing strategies, focusing on social media and influencer marketing. This role demands strong analytical and creative skills to optimize campaigns and build online communities.

About Company

Kotak Mahindra Bank is a leading financial services conglomerate in India, offering a comprehensive range of banking and financial services.

Core Requirements

  • Bachelor’s degree in Marketing or related field.
  • 6-8 years of experience in digital marketing.
  • Expertise in media planning and execution.
  • Strong analytical skills and proficiency in Excel.
  • Ability to manage multiple projects in a fast-paced environment.

Responsibilities

  • Develop and execute digital marketing strategies.
  • Optimize media plans for ROI targets.
  • Collaborate for campaign execution across platforms.
  • Create and manage content for social media.
  • Build communities on social platforms.
  • Identify and manage influencer partnerships.
  • Analyze campaign performance and report insights.

Must Have skills

Digital MarketingMedia PlanningCommunity BuildingPerformance AnalysisContent CreationInfluencer ManagementExcel Proficiency

Job Keywords

Digital MarketingSocial MediaAnalyticsContent StrategyCampaign Management

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