Demand Generation Lead
Automattic
Posted
last week
Remote
Remote
USD 125K
Mid Level
Full Time
Sema Summary
The Demand Generation Lead will oversee the campaign strategy and execution for Pressable. This role aims to enhance pipeline growth through targeted campaigns and collaboration with various departments.
About Company
Automattic is a distributed company known for its innovative web products, including WordPress and WooCommerce. They focus on democratizing publishing and commerce worldwide.
Core Requirements
- 4+ years in demand generation
- Experience in B2B SaaS
- Ability to plan multi-touch campaigns
- Familiarity with ABM strategies
- Strong project management skills
Responsibilities
- Own the campaign calendar and strategy.
- Design segmented and ABM campaigns.
- Manage campaign execution across multiple channels.
- Conduct competitive campaign planning.
- Collaborate with Sales for effective campaign activation.
- Define and track campaign success metrics.
- Utilize AI for campaign performance analysis.
Benifits
- Health Benefits
- Matching 401(k)
- Life Insurance
- Work from home
- Open vacation policy
Must Have skills
Job Keywords
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