Data Scientist
dentsu
Posted
last week
Singapore, Singapore
Onsite
SGD 7K
Mid Level
Full Time
Sema Summary
The Data Scientist position at dentsu focuses on leading advanced analytics and machine learning models for media measurement. This role requires strong communication skills and expertise in data science and analytics.
About Company
Dentsu Group is a global leader in advertising and digital marketing services, with a presence in around 145 markets and a commitment to integrating client-centric solutions.
Core Requirements
- 3-6 years of experience in data science or marketing analytics.
- Expertise in Media Mix Modelling (MMM).
- Strong regression and time-series modelling skills.
- Ability to generate insights and storytelling.
- Experience in client interaction and stakeholder management.
Responsibilities
- Develop ML models for media analysis.
- Lead media measurement initiatives.
- Conduct A/B testing and lift analysis.
- Perform competitive benchmarking.
- Integrate generative AI into workflows.
- Build automation tools for analytics.
- Deliver presentations to clients about insights.
Must Have skills
Job Keywords
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