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Robinsons Land Corporation

CRM Officer

Robinsons Land Corporation

Posted

3 weeks ago

Pasig, National Capital Region, Philippines

Onsite

PHP 50K

Mid Level

Full Time

Match

Skills

Experience

Industry

Sema

Sema Summary

The CRM Officer manages day-to-day CRM campaigns to enhance customer retention and satisfaction. This role requires collaboration with various teams to segment customer data and deliver personalized communications.

About Company

Robinsons Land Corporation is a leading real estate company in the Philippines, involved in developing and operating shopping malls, hotels, and mixed-use properties.

Core Requirements

  • Bachelor's Degree in Business or Communication
  • 5+ years experience with Salesforce Marketing Cloud
  • Knowledge of SQL server and Google Analytics
  • Basic project management skills
  • Understanding of data structure and capture processes

Responsibilities

  • Run day-to-day CRM campaigns.
  • Segment first-party data into customer profiles.
  • Develop personalized communications for customer retention.
  • Analyze campaign performance and customer behavior.
  • Collaborate with teams for effective campaign execution.
  • Create reports using Microsoft Excel and PowerPoint.
  • Ideate content to enhance client relationships.

Must Have skills

Salesforce Marketing CloudData analysisProject managementMicrosoft ExcelCommunication skills

Job Keywords

CRMMarketingData AnalysisCustomer RetentionSalesforce

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