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SPH Media

Brand Manager

SPH Media

Posted

3 weeks ago

Singapore, Singapore

Onsite

SGD 8K

Mid Level

Full Time

Match

Skills

Experience

Industry

Sema

Sema Summary

The Brand Marketing Manager will develop and execute strategies to enhance brand visibility and support business objectives. This role requires creativity and data-driven decision-making to create impactful marketing campaigns.

About Company

SPH Media is a leading media group in Singapore, involved in publishing newspapers, magazines, and books, as well as operating radio stations and outdoor media. Their mission is to be a trusted news source and connect communities.

Core Requirements

  • Bachelor’s degree in marketing or related field
  • 5-8 years of brand marketing experience
  • Experience in digital marketing and consumer insights
  • Proficiency in marketing software like Google Analytics
  • Strong understanding of integrated marketing campaigns

Responsibilities

  • Develop and implement brand marketing strategies
  • Ensure consistent brand messaging across all channels
  • Monitor market trends and audience behaviors
  • Lead integrated brand campaigns across various platforms
  • Manage creative development for marketing assets
  • Identify and manage brand partnerships
  • Use data insights to guide marketing decisions

Must Have skills

Brand strategy developmentDigital marketing expertiseCreative thinkingAnalytical skillsExcellent communication skills

Job Keywords

Brand MarketingMediaCampaign ManagementDigital MarketingStakeholder Engagement

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