
Brand Manager
SpicyCat Group
Posted
last week
Bangkok City, Thailand
Onsite
IDR 10M
Mid Level
Full Time

Sema Summary
The Brand Manager at SpicyCat Group will oversee brand strategies and campaigns to drive sales growth. This role involves leading cross-functional teams and leveraging data for decision-making.
About Company
SpicyCat Group is known for its innovative Chinese dining experiences in Thailand, focusing on quality and customer satisfaction.
Core Requirements
- 3–5 years in Brand/Marketing roles.
- Experience in QSR or restaurant chains.
- Strong strategic thinking skills.
- Understanding of Sales, GP, and P&L.
- Proficient in Data/BI/CRM/Excel.
Responsibilities
- Develop and manage Brand strategy.
- Oversee campaign execution from strategy to reporting.
- Launch new menus and product offerings.
- Manage trade marketing and in-store execution.
- Design customer journey and experiences.
- Analyze sales and campaign data for growth opportunities.
- Lead cross-functional team collaborations.
Must Have skills
Job Keywords
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